What Makes Gen Z Tick?
Aug 21
It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...
Continue Reading5 Promotional Products That Actually Work for Medical Practices
Jul 15
Getting your medical practice noticed can feel tricky. A restaurant can send a mascot to a football game and hand out free t-shirts. A retail shop can run flashy giveaways on social media. But hea...
Continue Reading6 Retro Products That Are a Blast From the Past
Jun 23
No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...
Continue Reading6 Products to Welcome Students Back to School
May 10
"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...
Continue ReadingBranding 101: Let’s Talk Logos
Apr 18
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Jan 19
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...
Continue Reading6 Stuffed Animals to Cuddle Your Way to Happiness
Nov 6, 2025
Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Apr 16, 2025
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Jan 28, 2025
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...
Continue ReadingProducts that Give Back
Jan 17, 2025
Today I want to tell you about one of my favorite movements in the branding world; give back products. Give back products. Manufacturers are partnering with great non-profits and ...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Nov 6, 2024
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
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