What Makes Gen Z Tick?

Aug 21

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

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5 Promotional Products That Actually Work for Medical Practices

Jul 15

Getting your medical practice noticed can feel tricky. A restaurant can send a mascot to a football game and hand out free t-shirts. A retail shop can run flashy giveaways on social media. But hea...

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6 Retro Products That Are a Blast From the Past

Jun 23

No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...

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6 Products to Welcome Students Back to School

May 10

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

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Branding 101: Let’s Talk Logos

Apr 18

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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Yes, There's a Difference: Everything You Need to Know About Pens

Jan 19

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...

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6 Stuffed Animals to Cuddle Your Way to Happiness

Nov 6, 2025

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...

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It's Party Thyme: 7 Products for Plant Lovers

Apr 16, 2025

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

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Case Study: Hay, Where'd You Get That Tote?

Jan 28, 2025

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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Products that Give Back

Jan 17, 2025

Today I want to tell you about one of my favorite movements in the branding world; give back products. Give back products. Manufacturers are partnering with great non-profits and ...

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What’s Up With Unboxing Videos? The Trend You Must Try

Nov 6, 2024

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

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